Fully API based iGaming Platform (PAM) built with a modular approach

Since 2013, Pragmatic has been solely focused on developing an open, API-based platform, built for stability, scalability and flexibility. More than this, the platform is easy to use as well, allowing for complete customisation and seamless integration with third party products and services. Agile and competitive, our platform keeps the client’s needs in mind at all times, successfully offering solutions for a range of online and land-based operators.

The majority of platform providers spend the majority of their time and energy building additional products (such as sports, games, payment solutions, and so on), rather than developing their core platforms. The reasoning behind this is that due to the core platform business not being significantly lucrative, operators feel their resources are better spent on building add-ons in order to increase profits. As such, their core platform itself becomes a side business, with the necessary focus missing. This approach takes a short-term view – one that inevitably results in underperformance and failure.

At Pragmatic, we believe that singular focus is the key to success. As such, we are committed to only developing our core platform and its supporting features. We don’t spend time and energy building products and services that are readily available on the market (from highly rated providers) and can easily be integrated into our platform. Thanks to this approach, we are able to ensure a high quality core product and faster delivery timelines for our clients.

Platform providers know just how difficult it is for their operators to change platforms; as such they take the short-term view, applying various restrictions and limitations that will increase their revenue (at the operator’s expense), or they consider that they will be able to get away with underperformance and poor quality.

Common examples are:

• operators are forced to use the platform provider’s expensive ‘home products’
• operators are charged excessive fees for custom development or service provision
• operators have to deal with excessive timelines and failure to deliver on promises

This type of approach will have an overwhelmingly negative effect in the long run, for both parties, with operators becoming reluctant to develop their business and make long-term investments when they are faced with instability in one of their core pillars. Low growth, underperformance, and even potential failure are inevitable. The operator will come to understand over time that they may have no choice but to change platforms, no matter how difficult the move may be.

At Pragmatic Solutions we strive to act in a manner that makes business sense in the long run, giving clients the confidence they need to build their business in the future. We will never break long-term trust for short-term gain, and will undertake to always have our clients’ best interests at heart, for our mutual growth, development and success.