+44 207 459 4450
Unit 1.22 World Trade Center, Bayside Road, Gibraltar, GX11 1AA
Employees & Senior Engineers
Combined Years of Online Gambling Experience
In Yearly GGR
Since 2013, Pragmatic has been solely focused on developing an open, API-based platform, built for stability, scalability and flexibility. More than this, the platform is easy to use as well, allowing for complete customisation and seamless integration with third party products and services. Agile and competitive, our platform keeps the client’s needs in mind at all times, successfully offering solutions for a range of online and land-based operators.
In keeping with our commitment to flexibility, Pragmatic, via its partner companies, can also offer a range of fully managed solutions for established operators, in the form of white label solutions and services. Starting and running an online gambling business can be difficult, with many obstacles to navigate. Our white label solution takes the work out of owning and operating an online gambling site, giving our clients the freedom to concentrate on marketing and developing their business while everything else is taken care of. From CRM management, customer support, to risk and compliance management and many more, we can offer the fully managed all-in-one solution for every type of operator.
The majority of platform providers spend the majority of their time and energy building additional products (such as sports, games, payment solutions, and so on), rather than developing their core platforms. The reasoning behind this is that due to the core platform business not being significantly lucrative, operators feel their resources are better spent on building add-ons in order to increase profits. As such, their core platform itself becomes a side business, with the necessary focus missing. This approach takes a short-term view – one that inevitably results in underperformance and failure.
At Pragmatic, we believe that singular focus is the key to success. As such, we are committed to only developing our core platform and its supporting features. We don’t spend time and energy building products and services that are readily available on the market (from highly rated providers) and can easily be integrated into our platform. Thanks to this approach, we are able to ensure a high quality core product and faster delivery timelines for our clients.
Platform providers know just how difficult it is for their operators to change platforms; as such they take the short-term view, applying various restrictions and limitations that will increase their revenue (at the operator’s expense), or they consider that they will be able to get away with underperformance and poor quality.
Common examples are:
This type of approach will have an overwhelmingly negative effect in the long run, for both parties, with operators becoming reluctant to develop their business and make long-term investments when they are faced with instability in one of their core pillars. Low growth, underperformance, and even potential failure are inevitable. The operator will come to understand over time that they may have no choice but to change platforms, no matter how difficult the move may be.
At Pragmatic Solutions we strive to act in a manner that makes business sense in the long run, giving clients the confidence they need to build their business in the future. We will never break long-term trust for short-term gain, and will undertake to always have our clients’ best interests at heart, for our mutual growth, development and success.