Pragmatic Solutions Integrates with LINK Mobility to Enhance Player Communications

Pragmatic Solutions Integrates with LINK Mobility to Enhance Player Communications

• Pragmatic Solutions, leading supplier of Player Account Management (PAM) platform technology for regulated markets, announces their agreement with LINK Mobility, the award-winning Communications Platform as a Service (CPaaS) provider.

• LINK Mobility’s SMS communications service is now integrated into Pragmatic Solutions next-generation iGaming platform.

• This collaboration brings increased player satisfaction and engagement opportunities for Pragmatic's operator clients, by making LINK Mobility’s SMS solution available through a simple configuration.

Gibraltar, 7th September 2023 - Pragmatic Solutions, provider of next-generation iGaming platform technology for regulated markets, announces the integration of LINK Mobility’s SMS communications services.

The integration of LINK Mobility’s real-time communications solution into Pragmatic Solutions' Player Account Management (PAM) platform empowers iGaming and sportsbook operators with an efficient and effortless way to connect with their players via SMS.

Pragmatic Solutions provides an agile Player Account Management (PAM) platform that is open, modular, scalable, and flexible due to its API-based approach, enabling its clients to extend the core technology through integrations and accelerate their growth.

The Pragmatic Solutions PAM platform allows operators to seamlessly ensure regulatory compliance, handle risk and flexibly manage their brands, promotions and player experiences. Pre-integrated with hundreds of third-party content, payments and service providers, it also supports rapid integration of new services of the operators’ choosing. LINK Mobility further compliments this pre-integrated services catalogue.

The new integration expands these capabilities by enabling Pragmatic Solutions’ licensees to deliver tailored, instant communications that enhance every facet of their customers journey, aiming to maximize security and player lifetime value.

With an average opening rate of 98%, SMS is a fast and efficient way to reach players, supporting numerous use-cases such as critical alerts, one-time-passcodes, notifications, marketing campaigns and customer support.

LINK Mobility enables operators to send and receive SMS text messages on a global scale through their enterprise platform and obtain data insights to maximize the impact and ROI of their campaigns.

Robin Jonsson, Sales Director at LINK Mobility, said, “We are excited to join forces with Pragmatic Solutions to expand the reach of our communications services in the iGaming industry.

Due to the advantages of our SMS solution, Pragmatic’s clients are now able to maintain the most effective connections with their players on a global scale with LINK Mobility.”

Ashley Lang, CEO at Pragmatic Solutions, stated, “We are delighted to add LINK Mobility to the wide range of premium services integrated to our platform and to be able to offer our licensees simple access to their SMS messaging services via our iGaming platform.

Through the introduction of this efficient communication solution, we are certain to provide our licensees with a powerful tool that will tighten the relationship with their players and further enrich their engagement strategies.”

About Pragmatic Solutions

Pragmatic Solutions provides proprietary core platform technology solutions for regulated gambling and sports betting business operations.

The key component of the Pragmatic Solutions offering is a Player Account Management (PAM) platform that is modern, modular, scalable, and connected due to an open API approach.

The Pragmatic Solutions platform enables gaming operators to have complete control over their gaming business operations while effectively managing risk, ensuring regulatory compliance, and enjoying extensive flexibility in how they structure and manage their brands, promotions and player experiences.

Headquartered in Gibraltar, the company holds B2B licences by the MGA, UKGC, Romania's ONJN and AGCO and supports live operators in many locally regulated markets including the U.K., Spain, Germany, Ontario, Romania, Hungary, Estonia and more. The Pragmatic Platform holds certifications by ISO 27001, GLI UK, while being compliant with numerous regulated European jurisdictions.

For more information, visit www.pragmatic.solutions

About LINK Mobility

LINK Mobility Group AS is one of Europe's leading providers within mobile communications, specializing in mobile messaging services and mobile solutions.

The company offers a wide range of innovative and scalable mobile services across industries and sectors, creating valuable digital convergence between businesses and customers, platforms, and users.

As a Communications Platform as a Service (CPaaS) provider, LINK makes mobile interaction and modern conversation easy. Including all aspects of mobile communications, the company provides fast, global, and personalized messaging as a key driver in the business-customer dialogue of today.

The Group is headquartered in Oslo, Norway, and is publicly listed on the Oslo Stock Exchange.

For more information, visit: www.linkmobility.com