Brand Launches in Germany with Pragmatic Solutions' Player Account Management (PAM) Platform

DAZN Bet Launches in Germany with Pragmatic Solutions' Player Account Management (PAM) Platform

Gibraltar, 18th September 2023 – DAZN Bet, the innovative sports betting operator for regulated markets is now live in Germany, powered by Pragmatic Solutions’ leading iGaming Player Account Management (PAM) platform.

This ground-breaking addition to the German iGaming landscape represents the companies' third collaborative market launch out of the four new DAZN Bet markets, following successful rollouts in the UK and Spain.

DAZN Bet has recently been granted the German Sports Betting Licence, supported by Pragmatic Solutions’ platform extensive compliance capabilities, flexible technology and customised development services.

Leveraging DAZN's established streaming & brand presence in Germany and its own betting brand experience, DAZN Bet is strategically positioned to engage local bettors.

DAZN Bet places a special emphasis on cooperation with the German gambling authority and is committed to the highest standards in the area of player protection. The product will have extensive self-regulation tools, clear information on safe gaming, as well as the latest technology for detecting problem gambling.

Mark Kemp, CEO at DAZN BET, said, “DAZN Bet is delighted to launch in Germany, our fourth successful new market launch for DAZN Bet in the last thirteen months. With our DAZN brand partnership, we are confident that German players and sports enthusiasts will enhance their enjoyment through the distinctive sports betting entertainment experience, offers and value of DAZN Bet. Sports fans can get more exclusively if they link their DAZN and DAZN Bet experiences.

Going live in another market further cements DAZN Bet’s strategy of establishing an integrated brand & advertising partnership between DAZN and DAZN Bet in DAZN’s major Global markets. Customers in the UK, Spain, Italy and Germany can take advantage of unique benefits simply by choosing to watch with DAZN, and bet with DAZNBet.

Pragmatic Solutions has played a vital role in our unique business vision. Beyond their strong platform technology and innovation, in highly regulated markets Pragmatic Solutions have also delivered all the complex regulatory compliance requirements to build DAZN Bet on, essential for our successful market entries across Europe.”

Ashley Lang, CEO at Pragmatic Solutions, said, “We are proud to continue breaking ground in the iGaming landscape with such an innovative brand as DAZN Bet.

This successful collaboration highlights Pragmatic Solutions' position as a premier choice for operators seeking a flexible, reliable and compliant platform to thrive in regulated environments.

We are thrilled to be part of DAZN Bet's remarkable journey and eagerly anticipate further expanding this unparalleled value proposition for players and sports fans.”

About DAZN Bet

The DAZN BET service is wholly owned and controlled by DZBT Holdings (Gibraltar) Limited. DAZN Bet is a new innovative recreational betting business.

DAZN Bet is a strategic partnership between DAZN Group and Pragmatic Group, a leading platform technology and content provider for the betting and gaming industry. DAZN Bet is now successfully operating in the UK, Spain, Germany and Italy, with more new international markets planned. 

DAZN BET operates on the Pragmatic Solutions platform in multiple regulated territories.

For further information please contact: Media@daznbet.com

Find out more at daznbet.com

About DAZN Group

DAZN Group is one of the fastest growing sports media companies in the world. Headquartered in the UK and with employees in over 25 countries, our businesses touch every aspect of the way fans engage with sports: from production, through to content distribution and commercialisation.

DAZN Group is home to DAZN, the leading global sport destination, as well as the popular sport portal, DAZN News. DAZN is leading the charge to give sports fans around the world access to sport anytime, anywhere. DAZN provides affordable access on most connected devices including smart TVs, set-top boxes, streaming sticks, smartphones, tablets, PCs, and game consoles. DAZN is now live in more than 200 countries and territories after first launching in Germany, Austria, Switzerland, and Japan in 2016.

Visit dazngroup.com for more information.

About Pragmatic Solutions

Pragmatic Solutions provides proprietary core platform technology solutions for regulated gambling and sports betting business operations.

The key component of the Pragmatic Solutions offering is a Player Account Management (PAM) platform that is modern, modular, scalable, and connected due to an open API approach.

The Pragmatic Solutions platform enables gaming operators to have complete control over their gaming business operations while effectively managing risk, ensuring regulatory compliance, and enjoying extensive flexibility in how they structure and manage their brands, promotions and player experiences. Pre-integrated with hundreds of third-party content, payments and service providers, the platform supports rapid integration of new services of the operators’ choosing.

Headquartered in Gibraltar, the company holds B2B licences by the MGA, UKGC, Romania's ONJN and AGCO and supports live operators in many locally regulated markets including the U.K., Spain, Germany, Ontario, Romania, Hungary, Estonia and more. The Pragmatic Platform holds certifications by ISO 27001, GLI UK, while being compliant with numerous regulated European jurisdictions.  

For more information, visit pragmatic.solutions